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Recency Frequency Monetary Analysis

Data Lake

Recency Frequency Monetary Analytics :

(RFM) Analytics is a method used for analyzing customer value. It is commonly used in database marketing and direct marketing and has received particular attention in retail and professional services industries.

Recommendation Engine :

The advanced engine designed by data scientists to

recommend the product based a unique profile of

each of your customer

Customer Traffic Analytics :

Customer traffic counting gives you insights that can be used to analyze the effects of marketing initiatives you have undertaken the data can be used to judge the impact of a campaign, how it performed, whether it was a success and whether it's worth repeating. You will be able to get an overall picture of in store activity, maximize your store's sales potential and minimize customer peel off rates.

Social Media Analytics :

Social media analytics is the practice of gathering data from social media websites and analyzing that data using social media analytics tools to make business decisions. The most common use of social media analytics is to mine customer sentiment to support marketing and customer service activities.

Market Basket Analysis

Market Basket Analytics :

Market basket analytics (MBA) is a business intelligence technique to predict future purchase decisions of the customers.It studies customers' buying patterns and preferences to predict what they will prefer to purchase along with the existing items in their cart. Basket Analysis (MBA) shows what products are purchased together.

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Recommendation Engine

Customer Traffic Analysis

Social Media Analysis